Troubleshooting Parse.ly Content Intelligence
The situations below describe common issues when using Parse.ly Content Intelligence (PCI), along with recommended next steps and solutions.
Note
In all cases, please contact your Relationship Manager for more information on how to best leverage PCI and Parse.ly, and contact Parse.ly Support at support@parsely.com for further assistance.
The Performance Stats panel is missing
In order to view the Performance Stats panel in the block editor’s sidebar while editing content, you must have access to the Parse.ly API. Access depends on whether you’re a WordPress VIP CMS customer or Parse.ly-only customer:
- WordPress VIP CMS customers: Activate Parse.ly as an integration.
- Parse.ly-only customers: If you have purchased the API, find your API secret under the API Settings page of the Parse.ly Dashboard’s account menu. Enter the API secret into the wp-parsely plugin’s settings in the WordPress Admin dashboard.
The Performance Stats panel does not display any performance data
Verify that the post is published and has received at least 1 page view.
Data in the Performance Stats panel doesn’t align with Parse.ly Dashboard data
PCI leverages the Parse.ly API to get its data, and Parse.ly caches API results for 10 minutes. This means that the data for a popular post will diverge over those 10 minutes between PCI’s Performance Stats panel and the Parse.ly Dashboard. PCI automatically refreshes every 10 minutes to provide the latest data.
While PCI provides directional insight in the WP Admin dashboard, deeper analytics insights and data are found in the Parse.ly Dashboard.
PCI does not seem to work correctly
Ad blockers or browser tracking protection can sometimes interfere with PCI’s HTTP requests to the Parse.ly API. Please add your site to any applicable allow lists before trying again.
PCI cannot be disabled using filters
If looking to disable PCI or some of its features, verify that the filters used return false or '__return_false'.
Last updated: November 12, 2025