Product update: August 31, 2023

See which posts were last touched in your network before someone converted

With Parse.ly, you can see not only which page someone visited on your site before completing a conversion event (newsletter signup, clicking an affiliate link, etc.) but also which piece of content (“post”) they read before completing that conversion event. Learn more about Parse.ly conversions here.

With this release, you can now also see which post was last touched across your entire network of sites, instead of just individual sites. If you operate a multi-site business, and use our conversions feature, start using this view today!

Read more about how to leverage last-post touched attribution here.