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Parse.ly Product & Support Updates

  • Product update: April 30, 2025

    Goals Widget in the Overview

    Goals are an effective way to keep your team focused on the metrics that matter most. You can now monitor the performance of your key Goals directly from the Overview page. Choose which Goals to display, and reorder them at any time using a drag-and-drop interface.

    Improvements & Bug Fixes:

    • Resolved an issue to ensure the Google Search Console traffic is broken down correctly.
  • Product update: April 23, 2025

    Breakdown of GSC Traffic

    You can now view a percentage breakdown of the Google Search Console (GSC) channels driving traffic to posts when you view the Posts tab on the Google Referrers page. This makes it easier to understand which channels (like Search, News, or Discover) are performing best for your content, helping you better tailor your SEO and content strategies.

    See Which Posts Are Driven by Keywords

    For each keyword listed in the Google Search Keywords tab, you can now click to view the posts it drove traffic to. This gives you clearer insights into which topics or posts are resonating with search audiences, helping you optimize your content around the keywords that matter most.

    Improvements & Bug Fixes:

    • We’ve updated the UI and behavior of elements in the Overview settings panel to make it easier to configure the Overview page to fit your workflow.
    • Enhanced the filtering options for GSC to make it easier to exclude or narrow down specific keywords during analysis.
    • Resolved an issue that caused the new Details report to fail on sites using non-ASCII characters.
    • Fixed an issue where the Match Selected preset in the publish date filter was not being applied correctly to listings in the new Details report.
    • Shared links for Apple News data no longer redirect to a login page and should now open as expected.
  • Product update: April 16, 2025

    Visitors Metric is now Trackable with Goals

    You can now track Visitors, New Visitors, and Returning Visitors metrics using Goals. This enables your team to better track and strengthen audience growth and loyalty.

    Improvements & Bug Fixes:

    • We’ve improved how you can contact support through the Help menu in the dashboard. You will now see a modal displaying the email address to contact.
    • Resolved an issue where the Converting Visitors metric was not being saved when set via the settings panel on the Overview page.
    • Fixed an issue where scheduled Details reports created using the new custom report setup were failing after editing their configurations.
  • Product update: April 9, 2025

    Track Engaged Time with Goals

    We’ve added the ability to track average engaged time for new and returning visitors using Goals. This helps your team better align on understanding audience behavior and driving stronger engagement outcomes.

  • Product update: March 19, 2025

    Improvements & Bug Fixes:

    • We’ve enhanced all areas in the dashboard where you can provide a summary, making it easier to see when you exceed the allowed character count. This is especially helpful when writing report summaries for scheduled reports.
    • We’ve improved the accessibility of the notification dropdown in the top bar for a smoother user experience.
  • Product update: March 17, 2025

    Improvements & Bug Fixes:

    • The Goals card has been redesigned for better visibility and understanding of your tracked goals.
    • We’ve updated the UI for one-time logins and password resets, making the login process more user-friendly.
    • Enhanced security measures to prevent pages from being framed or exploited through clickjacking.
    • Resolved an issue where post detail pages displayed site-wide Google Search Console (GSC) data instead of data specific to the post. You should now see GSC data only for the relevant post.
    • The new Details report should now function correctly for periods longer than 31 days.
  • Product update: March 5, 2025

    Improvements & Bug Fixes:

    • Resolved an issue where generating reports using the new Details report was failing.
  • Product update: February 27, 2025

    Track Video Starts with Goals

    You can now track Video Starts as a Goals metric if video tracking is enabled, helping your team stay aligned on the number of times videos are started on your site.

    Improvements & Bug Fixes:

    • Improved security when logging into your dashboard using a one-time login link.
    • Updated links to guides within the dashboard and ensured that every relevant page now includes a guide to help you navigate and use the dashboard more effectively.
    • When sorting by Recirculation Rate on the Posts page, the factoid “Views Referred” has been renamed to “Internal Referred” and now correctly displays data only for internal referrers.
    • Added a breadcrumb and a clear title at the top of the new Details report for better navigation.
    • Fixed an issue where the new Details report incorrectly displayed present-day data instead of the selected time period.
  • Product update: February 12, 2025

    Improvements & Bug Fixes:

    • The previous Publish Date presets have been reinstated when configuring listings on the Overview page.
    • Fixed an issue that prevented scheduling reports using the new Details Report.
  • Product update: February 6, 2025

    Custom Report Capability

    We’ve enhanced the report generation process to give you greater flexibility and control over your reports. You can now preview and customize the data and layout before generating the final report, ensuring it meets your specific needs.

    Read more about the custom report capability here.

Last updated: November 12, 2025